The Power of Speech: Consumer Movements’ Discursive Strategies in Digital Mobilization

Damien Chaney; Déborah Philippe

Conference Papers Year : 2019

The Power of Speech: Consumer Movements’ Discursive Strategies in Digital Mobilization

(1) ,

1

Damien Chaney

Function : Author
PersonId : 183820
IdHAL : damien-chaney
ORCID : 0000-0002-4321-5568
IdRef : 160101654

Recherches en Économie Gestion AgroRessources Durabilité Santé- EA 6292

Déborah Philippe

Function : Author
PersonId : 20563
IdHAL : deborah-philippe
ORCID : 0000-0002-6585-6729

Keywords

Analyse du discours Réseaux sociaux (Internet) Consommateurs -- Attitude (psychologie)

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Humanities and Social Sciences

Patricia Duron : Connect in order to contact the contributor

https://hal.univ-reims.fr/hal-03000675

Submitted on : Thursday, November 12, 2020-9:23:20 AM

Last modification on : Wednesday, March 6, 2024-2:24:04 PM

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hal-03000675 , version 1 (12-11-2020)

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HAL Id : hal-03000675 , version 1

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Damien Chaney, Déborah Philippe. The Power of Speech: Consumer Movements’ Discursive Strategies in Digital Mobilization. Advances in Consumer Research Conference, Dec 2019, Atlanta, United States. pp.501-502. ⟨hal-03000675⟩

The Power of Speech: Consumer Movements’ Discursive Strategies in Digital Mobilization

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