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« L'intégration de la protection de l'environnement dans la gestion de l'entreprise : analyses et répercussions stratégiques. Étude sur le secteur des fabricants de peintures et vernis en France. » Thèse de Doctorat en Sciences de Gestion, janvier 1997, 652 pages. Université de Rennes I (Institut de Gestion de Rennes – I.A.E.)

Abstract : The analytical aspect of integrating environmental protection is often avoided in favour of the descriptive and operational aspects. We have therefore placed it at the heart of our approach in the management of the company. Thus, it was a question of redrawing the contours of the relationship between the company and the protection of the environment. Two main modes of environmental integration have been distinguished : - an external construct that is based on the establishment of the environmental regulatory framework. The structure of the latter is a reflection, for the most part, of the classic internalization of externalities in economics. - an internal constructivist approach, which refers to the integration of environmental protection within the company's strategic thinking. Studies conducted on the paints and varnishes industrial sector lead to the conclusion that the strategic reading of the environmental regulatory framework by companies is not in line with that of the public authorities. Companies have an "indirect" approach to the environmental regulatory framework (perception in terms of threats and opportunities of its evolution, identification and use of influential actors as potential supports or dangers, etc.). In addition, strategic thinking takes place a priori in an integrative mode of societal type, but without companies using the tools (such as strategic planning), without rejecting them. Therefore, it turns out that the strategic orientation of companies is mainly focused on adapting to the evolution of the sector in terms of the environment, on the basis of tools allowing the improvement of analysis processes, real-time management, but also anticipation.
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https://hal.univ-reims.fr/tel-03522746
Contributor : Jean-Marc Bascourret Connect in order to contact the contributor
Submitted on : Wednesday, January 12, 2022 - 11:45:33 AM
Last modification on : Thursday, January 13, 2022 - 4:26:43 AM

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Jean-Marc Bascourret. « L'intégration de la protection de l'environnement dans la gestion de l'entreprise : analyses et répercussions stratégiques. Étude sur le secteur des fabricants de peintures et vernis en France. » Thèse de Doctorat en Sciences de Gestion, janvier 1997, 652 pages. Université de Rennes I (Institut de Gestion de Rennes – I.A.E.). Gestion et management. Université Rennes 1, 1997. Français. ⟨tel-03522746⟩

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