Sales promotion from a company resource to a customer resource

Isabelle Collin-Lachaud

Book sections

Sales promotion from a company resource to a customer resource

Isabelle Collin-Lachaud ¹

1 LSMRC - Lille School of Management Research Center - ULR 4112

Document type :

Book sections

Domain :

Humanities and Social Sciences / Business administration

Complete list of metadatas

https://hal.univ-reims.fr/hal-02877218
Contributor : Philippe Odou <>
Submitted on : Monday, June 22, 2020 - 10:34:27 AM
Last modification on : Friday, November 6, 2020 - 3:15:00 AM

Sales promotion from a company resource to a customer resource

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Sales promotion from a company resource to a customer resource

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