Sales promotion from a company resource to a customer resource - Archive ouverte HAL Access content directly
Book Sections Year : 2020

Sales promotion from a company resource to a customer resource

(1)
1

Domains

Humanities and Social Sciences Business administration

Philippe Odou  : Connect in order to contact the contributor

https://hal.univ-reims.fr/hal-02877218

Submitted on : Monday, June 22, 2020-10:34:27 AM

Last modification on : Tuesday, December 6, 2022-12:42:13 PM

Not file

Dates and versions

hal-02877218 , version 1 (22-06-2020)

Identifiers

  • HAL Id : hal-02877218 , version 1

Cite

Isabelle Collin-Lachaud. Sales promotion from a company resource to a customer resource. Marketing Management : A cultural Perspective, 2020. ⟨hal-02877218⟩

Export

BibTeX TEI Dublin Core DC Terms EndNote Datacite

Collections

URCA UNIV-LILLE UNIV-HESAM
13 View
0 Download

Share

Gmail Facebook Twitter LinkedIn More